Raising the vig from Google search advertising on Firefox from a reported $50 million a year to the rumored $333 million per would seem like a genius deal.
And it certainly is, by any metric.
However, it fails the business continuity metric.
Right now, Firefox’s market share numbers, and user friendliness rates are in freefall. That attrition in market share can be directly attributed to the rise of Google’s Chrome browser. All of which happened while Mozilla was feeding at the Google trough.
What as Mozilla done to staunch this? Nothing.
However, they were shown the money, they took it, and are running away to the bank.
Funny enough, Mozilla doesn’t seem to realize this.
Yesterday, I tweeted the following:
I stand by those words.
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