When I got the initial invite to HP Printing Tech Day, jaded me wondered why.
While printing is a task we all perform, we hardly ever think about it.
Well, until we have to purchase consumables for our print devices.
Moreover, unless at the very high end, with the industry-leading HP CM6040f and HP CP6015 multifunction devices, I hadn’t seen much innovation at the SMB/midmarket levels.
However, after being informed that I would be surprised, I went along.
I was surprised.
The products we saw in Boise showed that HP was continuing to devote resources into leading in inkjets and LaserJets, expand cloud print offerings, and create a new space in document workflow technologies by leveraging the fruits of their Autonomy acquisition.
Over the next three posts, I will bring you my thoughts on the new/forthcoming standard-bearers we saw in inkjet printing, laser printers, and workflow.
© 2012, John Obeto II for Blackground Media Unlimited
