Take printing, for example.
Our SmallBizWindows Printer of the Year 2016 is not actually a printer, but a printing innovation: a printer with integrated ink tanks that last a minimum of one year to about two years, and cost a whole lot less than if you purchase the inks individually over the same period of time.
This is the Epson EcoTank system.
This, friends, is true innovation in this space.
Why so?
Because printing was in a decline due to the fact that printer inks are priced astronomically. So much so that people have actually stopped printing.
Mix in the fact that kids nowadays consume their documents and photographic media online, and you have a disaster in the making.
Printer OEMs didn’t help.
They have been, well, stupid. Their greedy pricing schemes have contributed to people not wanting to create printed documents.
Environmental consciousness has been another dagger into that heart.
Into this breach steps Epson with their affordable, long-term inks, and printers, the EcoTank, our SmallBizWindows Printer(s) of the Year 2016.
© 2002 – 2016, John Obeto for Blackground Media Unlimited
Follow @johnobeto