Yes, an app that is currently iOS-only won. On this blog.
You are probably asking yourself why.
Therefore, I will tell you: three things: the reporting, the Windows Azure backend, and the future-proofing.
The Reporting
Echo Mobile does something no other mobile payments platform does today: instantly deliver a wealth of demographic and location information based on sales to the customer.
This information is customizable, and can be as broad or as granular as the customer requires.
The rich information Echo Mobile generates, is enhanced a whole lot more with the inclusion of inventory data, which is presented in a tabular or a very informative graphical format.
The Windows Azure Backend
What enables the reporting in Echo Mobile is the fact that it is 100% built on Microsoft Windows Azure.
This is quite cool.
Using Windows Azure allows Echo Mobile Solutions – the company – to be more mobile, and take advantage of all of the advances that Microsoft spins into Azure with increasing frequency.
It also allows the company to instantly and invisibly – to the users – ramp up both the computing requirements needed to maintain the QoS they strive to maintain.
The Future-proofing 
Echo Mobile is probably the first mobile payments service that has – according to a little birdie, and stuff I have actually seen – a Chip & PIN reader solution!
Yes, a mobile payments solution with the future-to-the-USA-market Chip & Pin solution.
This solution is something that is currently being baked into Echo Mobile Payments, and should be rolled out within the next few months.
Finally…..
Moreover, this is a product we shall be keeping our eyes on.
For those interested, Echo Mobile Solutions has a pilot program.
Potential participants can email info@echomobilesolutions.com
© 2002 – 2014, John Obeto for Blackground Media Unlimited
Follow @johnobeto